Virat Kohli Business List: Brands and Businesses Owned and Endorsed by Virat Kohli
- PRITI SIRDESHMUKH
- Oct 6
- 11 min read
In addition to being a legendary cricket player, Virat Kohli is a savvy businessman and brand influencer. Kohli's commercial endeavours are almost as remarkable as his on-field accomplishments, ranging from owning well-known fashion companies to investing in rapidly expanding startups. Virat Kohli has investments in the digital, food, fashion, and fitness industries. Undoubtedly, he has built a robust and diversified portfolio that shows his acumen for businesses and guarantees a lifetime of financial growth and stability.
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Net Worth of Virat Kohli
Virat Kohli, a 35-year-old cricket sensation and one of the most adored athletes in the world, had an incredible net worth of over Rs. 1,050 crore. Kohli receives a yearly pay of Rs. 7 crore from the BCCI because he is classified as an "A+" player for the Indian cricket team. He receives Rs. 15 lakhs for each test match, Rs. 6 lakhs for each ODI match, and Rs. 3 lakhs for each T20 match in terms of match fees. Additionally, Virat has been retained by RCB at a salary of Rs. 15 crore every year.
In addition to his profits from cricket, Virat Kohli's business portfolio includes investments in a number of start-ups and businesses, as well as ownership of a few brands that contribute to his annual income. Kohli reportedly demands between Rs. 7.60 crore and Rs. 10 crore for brand sponsorships. Furthermore, Virat has residential properties in Mumbai and Gurugram that are valued at Rs. 34 crore and Rs. 80 crore, respectively. In addition, he recently paid a total of Rs. 20 crores for two sites in Alibaug.
Virat Kohli Company Name
With over 264 million followers overall, Virat Kohli is the third most popular athlete on Instagram. His accomplishments in cricket as well as his own brands have drawn attention to him. When it comes to ownership, Virat Kohli owns One8 and WROGN. Virat began One8 as a clothing company before gradually expanding it. Kohli's business list includes ventures into a chain of eateries called One8 Commune. In addition, Kohli signed a partnership with PUMA in 2017 to work with his sportswear line One8, of which trainers were the first item. In addition to trainers, this partnership currently offers various items for men, women, and children.
Virat has, however, made sure to offer the nation one of the greatest fashion brands that is appropriate for everyone when it comes to WROGN. As implied by the name of the firm, WROGN is all about introducing individuality to everyone and challenging traditional fashion statements and styles. This company, which is run by Universal Sportsbiz Pvt Ltd (USPL), most recently signed on as a sponsor of Royal Challengers Bangalore (RCB), one of the most popular and closely watched IPL teams.
Brands and Businesses Owned by Virat Kohli
The cricketing great Virat Kohli has established himself as a respectable investor when it comes to companies and brands that he owns or has invested in. Beyond the cricket field, Kohli has made calculated investments in a number of start-ups and in the creation and growth of his own businesses, increasing his current net worth to over Rs. 1,000 crores. A few of these endeavours are indicative of the increasing trend of young entrepreneurs investigating business concepts for teenagers in order to establish scalable brands at an early stage. Here is a list of brands and businesses owned by Virat Kohli:
Blue Tribe
Blue Tribe is a new company that sells plant-based meat substitutes as a nutritious substitute for animal meat. Anushka and Virat both contributed to this start-up in order to grow their companies.
Chisel Fitness
In 2015, Virat joined together with Chisel Fitness and CSE to start a fitness adventure that included opening gyms and training centres across the nation. He reportedly invested Rs. 90 crores in this business in order to make a significant impact on the nation's fitness sector.
Digit Insurance
Virat and his wife, Anushka Sharma, made a calculated investment of Rs. 2.2 crores in Digit Insurance. Because of Kohli's vision for this business, Digit has established a solid reputation in the Indian insurance industry.
FC Goa
Along with Virat, some well-known businesspeople own FC Goa, one of the most popular football teams in the Indian Super League. The cricket player's 12% ownership in FC Goa contributes to his growing riches through the club's profits.
Galactus Funware Technology Pvt. Ltd.
Virat expressed a strong interest in funding a Bengaluru-based startup in the gaming sector, in addition to start-ups in the fashion and fitness sectors. Kohli purchased a debenture for Rs. 33.42 lakhs and made an investment in Galactus Funware Technology Pvt. Ltd. at the beginning of 2019.
Hyperice
This is a new business with the goal of offering high-quality wellness products and services. According to sources, Kohli contributed an undisclosed sum to the business, which aided in its expansion.
Nueva Restaurant
In RK Puram, Delhi, Virat and actress Anushka Sharma opened the Nueva Restaurant, where they serve everyone delicious South American fare.
One8
One8, which is owned by Virat Kohli himself, began as a high-end athleisure company before expanding into other markets. Under the name "One8 Commune," the cricket player has established a chain of eateries throughout India. Most recently, he partnered with PUMA to introduce trainers.
Rage Coffee
Virat Kohli invested an unknown sum in this coffee company situated in New Delhi in March 2022. Virat's investment is anticipated to be used by Rage Coffee to increase production, introduce improved and new products, and develop a distinctive marketing strategy.
Sports Convo
Sports Convo is a tech firm in the sports-related social networking space that was founded in 2014. The primary goal is for the fans to converse with each other and occasionally with famous athletes. In addition to renowned football player Gareth Bale, Virat owns stock in the company.
Team Blue Rising
The most recent addition to Virat's stake is Team Blue Rising, which is co-owned by Adi K. Mishra. In the world's first series of "all-electric" race boats, the UAE team competing in the E1 World Championship is dedicated to spreading the message of sustainability, innovation, technology, and conservation.
Universal Sportsbiz Pvt. Ltd.
Following in the footsteps of his cricket idol, Sachin Tendulkar, the cricket star invested Rs. 19.3 crore in Universal Sportsbiz Pvt. Ltd. in 2020. This fashion company is consistently expanding into fashion trends that are influenced by sports.
WROGN
WROGN is all about delivering individuality to everyone and defying the traditional fashion statement and style. This company is owned by Virat, who most recently signed on as the Royal Challengers Bangalore (RCB) IPL team's sponsor.
Brands and Businesses Endorsed by Virat Kohli
In addition to owning and investing in multiple enterprises, Virat Kohli is a popular candidate for the endorsement of most reputable Indian brands. The list is far longer than what your eyes can see, even though you may have seen him promote products on television. A carefully selected list of brands that Virat supports is provided below, excluding the businesses he currently owns and invests in:
American Tourister
From 2016 to 2017, Virat Kohli served as the brand ambassador for American Tourister, a well-known worldwide brand, in the Indian market. By keeping the brand's products close to home, the cricket player is encouraging consumers to embrace their inner adventurer and venture into the unknown as part of the brand's recent "Born To Cross Boundaries" campaign.
Audi India
In 2015, the cricket phenomenon teamed up with Audi, one of the world's most prestigious car brands. Once more, Audi continued to work with Virat as a brand ambassador in 2021. Kohli's captivating personality and Audi's performance and luxury are compatible with this relationship. Virat strengthened Audi's standing with Indian consumers as a brand ambassador.
Avas Living
The most popular athlete in India was chosen to serve as Avas Living's brand ambassador in 2022. This opulent residential development is situated in Alibaug. Since Virat is well-known in the community for his dedication and kindness, his support of the brand naturally satisfies its main goal.
Batwrap
Kohli became a brand ambassador for Batwrap, an Australian sports equipment company, in June 2023. The "Virat Kohli Electric Blue" collection was released as a result of the partnership. Using cutting-edge lightweight materials, our Batwrap series allows customers to tailor the look of their new bats or improve their current ones.
Blue Star
In 2019, Virat was approached by Blue Star, a global home appliance company, and agreed to serve as their brand ambassador. In order to improve client happiness, Blue Star strives to innovate its goods. Thus, the company is gaining a lot of goodwill and brand visibility through this alliance
Duroflex
The cricket player and Duroflex collaborated to create the "Great Sleep, Great Health" campaign in 2023. In his role as Duroflex's brand ambassador, Virat emphasises the value of sleep and rest in preserving one's health and improving both mental and physical well-being.
Essilor
Virat was hired as a brand ambassador by the well-known French eyewear company Essilor in 2023 to promote their goods in the Indian market. According to the deal's reports, Essilor will use the cricket player in a multi-media campaign to highlight the brand's value offer.
Great Learning
When the ed-tech company Great Learning announced Virat Kohli as its brand ambassador, it generated a lot of interest from everyone. The organisation used Kohli's well-known character to motivate everyone to improve their skills for future success.
Herbalife Nutrition
A multinational nutrition firm called Herbalife wants to encourage a healthy lifestyle and improve wellness. In 2021, they extended their partnership with Virat to promote their goods. The development of the company was greatly aided by the marketing of Herbalife, which matched his ideals and beliefs as a fitness enthusiast.
Hero MotoCorp
Hero MotoCorp signed Virat Kohli as an endorser for their 'Xtreme 200R' motorcycle in September 2018. Virat was the ideal person to endorse the bike to start the sales. According to Pawan Munjal, Chairman, MD, and CEO of Hero MotoCorp, Kohli's attributes complemented the brand and embodied the young people's fearless mindset, which is summed up in the tagline "Fear Nothing."
HSBC India
In 2023, Virat became a brand ambassador for HSBC, a prominent international banking and financial organisation. This partnership is in line with the cricket legend's and HSBC's shared values of excellence, tenacity, and honesty. Kohli is featured in the bank's "My Accounts Starts Today" campaign, which highlights the bank's promise to "open up a world of opportunity."
LivSpace
Anushka and Virat, the power couple, also appear in LivSpace's advertising campaigns. This Indian interior design firm specialises in offering the greatest furnishings to outfit your house. Their creative marketing strategy with the couple has drawn a lot of clients, enhancing the company's reputation in the marketplace.
Luxor
Kohli was named the brand ambassador for Luxor, a well-known writing tool company, at the start of 2023. Luxor's dedication to providing excellent writing utensils to assist everyone in expressing their ideas and feelings is aptly embodied by the icon.
Manyavar
In 2016, Virat was named a brand ambassador for Manyavar, a popular ethnic clothing company, with the goal of showcasing Indian customs via style and elegance, much like he does with his batting prowess. Virat's "Adha-Adha" ad campaign emphasised the lovely path of marriage and unity, which had a profound effect on the Indian audience and increased its goodwill.
Mobile Premier League
Virat and the Mobile Premier League (MPL) teamed effectively in 2019 to promote their online gaming platform for a total of Rs. 12 crores. The contract was renewed as a result of this collaboration's great success. He currently appears in advertisements for the MPL's "Darr Ko Hatao, Bada Khel Jao" campaign, which highlights the league's dedication to offering a safe gaming environment to everyone.
MRF Tyre
In 2015, MRF Tyres and India's top cricket player signed an agreement worth Rs. 8 crore annually for the brand's endorsement. MRF made the decision to carry on this collaboration with success and confidence after realising his influence on the company. He currently endorses MRF Tyres and earns Rs. 12.5 crore annually.
Myntra
Together with his wife Anushka Sharma, Virat Kohli partnered with Myntra to promote this cutting-edge fashion and lifestyle brand. Virat made sure to embody the spirit of Myntra's mission to empower people to express themselves through fashion while promoting the company with his contagious enthusiasm and energy.
Noise
Virat was appointed as the brand ambassador for Noise, a new, tech-driven company that is among the most well-known in India, in December 2022. The goal of this partnership is to enable everyone to reach their greatest potential, much like Virat does on the pitch.
O’cean Beverages
Virat Kohli and Ocean Beverages, a division of Ball Corporation, worked together to promote the brand's goods. The company provides its clients with hydration drinks and invigorating beverages, and because it is a fitness fan, the Indian cricket team's spokesperson has drawn a lot of attention from Indian consumers, which has aided in the brand's expansion.
Philips India
Virat was chosen by Philips as their brand spokesperson to promote male grooming programs, which was a clear indication of their superior marketing skills. Men are encouraged to embrace the personal grooming process and confidently look their best thanks to Kohli's Philips advertising campaign.
Puma
In 2017, Kohli secured a massive eight-year contract for Rs. 110 crore with Puma to promote their brand. Along with Puma, Virat also introduced the One8 line of trainers. In addition to improving the brand's standing in the Indian market following its affiliation with Virat, the company demonstrated to all sports fans their faith in Kohli's steadfast commitment and skill.
Shyam Steel
The famous pair Anushka Sharma and Virat Kohli support Shyam Steel, which runs the "Hamesha Ke Liye Strong" campaign. Everyone adores Virat and Anushka together, and the couple's relationship is a wonderful fit with Shyam Steel's slogan. Following the promotion, Shyam Steel TMT Bars gained immense popularity among Indian users, making their pairing an immediate hit.
Star Sports
In 2023, Star Sports signed the cricket legend as the brand ambassador for their "Shor On, Game On" IPL advertising campaign. This partnership's main goal is to get Indian cricket fans excited about watching live TV broadcasts of other sports, such as the IPL, the Men's ODI Cricket World Cup 2023, and other series.
Too Yum
You have undoubtedly heard about Too Yumm if you enjoy eating nutritious snacks. In order to promote its products, the company named Kohli as a brand ambassador in 2018. Virat is very picky about what he eats and supports since he is a fitness buff. As a result, Too Yumm's promotion quickly gained popularity among Indian consumers, greatly increasing the brand's worth in recent years.
Toothsi
To encourage everyone to practise good oral hygiene, Toothsi, a brand of dental care products, reached out to Virat and Anushka, a power couple. As business brand ambassadors, they both serve as excellent examples of the value of dental confidence and wellbeing, enticing everyone with a radiant smile.
Vivo
Virat Kohli partnered with Vivo, a well-known company in the smartphone market, to promote their newest models. His method of product endorsement has contributed to a notable frenzy among Indian mobile phone consumers, expanding the brand's product line.
Volini
In 2018, Virat inked a contract with Volini, a division of Sun Pharma Consumer Healthcare, to promote their product. Volini was able to draw in a sizable consumer base and solidify its place in the industry thanks to Kohli's unwavering dedication to and influence over fitness.
Wellman
Virat signed on as an endorser for Wellman, a health supplement company, in 2019. As we all know, Virat takes great pride in his physical appearance, and his endorsement of Wellman's health supplements is bringing in a sizable consumer base for the business.
Conclusion
Virat is undoubtedly one of the most popular cricket players in the world. The 35-year-old right-hand batsman has accomplished nearly everything a cricketer could hope for, including breaking Master Blaster Sachin Tendulkar's record by hitting his 50th ODI century in the World Cup 2023 Semis. But Virat is also in control of endorsements and investments, entering new markets every day.
Frequently Asked Questions
What is the net worth of Virat Kohli?
Virat Kohli's net worth is estimated to be around Rs. 1,050 crores, which includes his BCCI pay, Indian match fees, RCB's (IPL franchise) yearly salary, a number of enterprises he owns, invests in, and endorses, as well as three homes in Delhi, Mumbai, and Alibaug.
Is Virat Kohli the owner of WROGN?
Yes, Virat is the owner of WROGN, a high-end clothing line that offers everyone a variety of stylish options.
Is One8 owned by Virat Kohli?
Yes, One8 is owned by Kohli. This clothing company has gradually expanded into the One8 Commune restaurant chain.
Which restaurants are owned by Virat Kohli?
Virat Kohli One8 Commune is a restaurant chain, with outlets located in:
Mall Road, North Delhi
Aerocity, New Delhi
Lavelle Road, Bangalore
The Mills, Pune
Golden Park, Kolkata
In addition, he owns Delhi's Nueva Restaurant, which is well-known for introducing Delhi residents to South American food.
Is Virat Kohli Punjabi?
Yes, Virat Kohli was born into a Delhi-based Punjabi family.
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